Content Marketing

Be the first content hire for products that already ship.

• Salary: From 10–19M VND / month
• Location: Hanoi
• Type: Full-time
• Openings: 2 people

HotaLab develops and operates five published software products: four iPhone apps on the App Store and Agent Office for Apple Silicon Macs.

As the first content hire, you will establish how we plan and publish content, decide what to make next and measure the results.

What you will do

• Write and maintain Vietnamese product descriptions for the App Store, this site, release notes, social media and future channels.
• Use the shipped product to write descriptions that users can understand.
• Take on the marketing work a small company needs and has nobody else for: campaigns, channels, partner and customer communication, whatever the products require that quarter.
• Measure what you publish and decide the next thing from what you learn.
• Keep every claim true. If the product cannot do it, it does not get written.

What we need from you

• Vietnamese writing you can point to — published work in any format.
• Comfortable being the only content person in the room: you choose what to do next and are judged on the result, not on hours.
• Willing to work outside your job title in a company this size.
• Able to read English product and technical documentation.
• Willing to refuse a claim you cannot verify, including one asked for by the company.

Nice to have

• App Store optimisation experience.
• Short-form video, design or editing skills.
• Working knowledge of SEO and paid channels.
• Any commercial experience — sales, support, partnerships.

How to apply

Send a CV and two or three links to work you did yourself. Say plainly which part of each was yours.

hello@hotalab.io

Hiring entity: CÔNG TY TNHH HOTALAB, tax code 0111618627. Floor 4, Sudico Building, Me Tri, Tu Liem Ward, Hanoi

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